Measuring the Practices of Community and Social-Based Enterprise in Setiu Wetland

This study is in line with the strategies identified in the Eleventh Malaysia Plan which targeting to raise the income and wealth of the below ۴۰ percent household income group (B۴۰) by developing community and social-based enterprises. Consistent with the strategies, the Eleventh Malaysia Plan also emphasis on the innovation aspect in expanding Malaysian economy towards a high income nation. In order to investigate the contributions of innovations to the community and social-based enterprise, this study aims to modeling the social innovation framework in the community and social-based enterprises. The census involves ۸۴ enterprises in Setiu Wetlands area. However, after the screening proses, only ۴۵ enterprises fulfill the characteristics of community and social-based enterprise. Our finding shows the similarity of social innovation and social enterprise as a means of easing social issues are through the fulfilment of the social needs, engaging in a process of continuous innovation and creating the social values.