Application of artificial intelligence and blockchain in businessindustry

سال انتشار: 1401
نوع سند: مقاله کنفرانسی
زبان: انگلیسی
مشاهده: 224

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شناسه ملی سند علمی:

DMECONF08_037

تاریخ نمایه سازی: 31 فروردین 1402

چکیده مقاله:

The growing business evolution and the latest Artificial Intelligence (AI) make the differentbusiness practices to be enhanced by the ability to create new means of collaboration. Suchgrowing technology helps to deliver brand services and even some new kinds of corporate interactionswith customers and staff. AI digitization simultaneously emphasized businesses tofocus on the existing strategies and regularly and early pursue new market opportunities. Whiledigital technology research in the framework of business innovation is gaining greater interestand the privacy of data can be maintained by Blockchain technology. Therefore in this paper,Business Innovation based on artificial intelligence and Blockchain technology (BI-AIBT) hasbeen pro- posed to enhance the business practices and maintain the secured interaction amongthe various clients. The collection of qualitative empirical data is made up of few primaryrespondents from two distinct business sectors. BI-AIBT has been evaluated by undertakingand exploring the dif- ference and similarities between digitalization’s impact on valuedevelopment, proposal, and business capture. Besides, organizational capacities and staff skillsinteraction issues can be improved by BT. The experimental result suggests that digitaltransformation is usually regarded as essential and improves business innovation strategies.The numerical result proposed BI-AIBT improves the demand prediction ratio (۹۷.۱%), productquality ratio (۹۸.۳%), Business devel- opment ratio (۹۸.۹%), customer behavior analysis ratio(۹۶.۳%), and customer satisfaction ratio (۹۷.۲%).

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نویسندگان

Mahdi GaldiNajafabad

Professor of Islamic Azad University, Qochan branch

Elnaz Nasiri Najafabad

Bachelor's degree student in computer software , Islamic Azad University ,mashhad branch

Maryam Nasrollahi

Bachelor of Psychology at Atrak Qochan University