Presenting and explaining the model of the role of behavioral characteristics and financial literacy of real investors on their financial management components in the Iranian capital market

The purpose of this study is to present and explain the paradigm model of the role of behavioral characteristics and financial literacy of real investors on the components of their financial management behavior in the Iranian capital market. For this purpose, a ۷۷-item questionnaire derived from qualitative studies using grounded theory method was used. The chi-square value of the model is equal to ۳۹۴۶.۳۷۰, the degree of freedom of the model is equal to ۲۱۷۴, the result of which is equal to ۱.۸۱۵, and the fit indices of the original model are all in an acceptable and appropriate level. Behavioral characteristics and financial literacy can predict financial management behavior and help real investors analyze stock market trends before making a decision, which leads to investment profitability, financial security and capital satisfaction.