The Effect of Cognitive Load on Reaction to the Other's Trust: The Moderating Role of Personality Traits

Aim: The aim of this research was to investigate the effect of cognitive load on reaction to the other's trust, with the moderating role of personality traits. Methods: Using available sampling method ۸۵ at Persian Gulf University were selected and were asked to complete the HEXACO personality inventory. Then, using random assignment method, they were divided into four groups (four levels of cognitive load from no cognitive load to high cognitive load. Finally, participants were asked to complete a scenario that examined reaction to other's trust, under a variety of degrees of cognitive loads, mentioned above. The data were analyzed using hierarchical regression analysis (utilizing Baron and Keaney's method for assessing moderating effect).   Results: The results indicated that cognitive load causes a decrease in reaction to other's trust (R=۰.۶۸۳) and that each personality trait could moderate the effect of cognitive load on reaction to other’s trust. Conclusion: Considering the ever-increasing cognitive load caused by the explosion of information in the modern age, it is necessary to identify and strengthen the personality traits underlying trusting interpersonal relationships